Across the United States, companies of all sizes increasingly recognize the importance of philanthropic community engagement. In 2017, those companies donated more than $20 billion to charitable causes.
These businesses are using philanthropy to not only "do the right thing" but also to enhance the engagement of investors, employees and customers – all of which accrue to the bottom line.
Companies are achieving deeper impact by making fewer (but larger) grants to fewer (but more carefully selected) recipients — rejecting the "peanut butter" approach of spreading resources wide and thin.
Also, they are allocating the largest share of resources to strategic and signature programs. Education continues to be the best-funded program area. Disaster-relief is the program area with the largest increases.
Read more from the Denver Post's piece here.